https://www.youtube.com/watch?v=hta9-Ja2HQc&mkt_tok=eyJpIjoiWW1aa05tSTBNekUwTkRFeSIsInQiOiJzUml4bWZ1ZElHblc1bTNGWDRjU2MxbTFvSTd6ekY2dUlwR2dSSCt3TVNYaVZRUzFIWW94TkhPbXJlcDFKTEFIY2l3c21ZQnZXNlBTN1wvYVhjXC9MdXo5Q3QxTXdPTU1RQWNcL0RqdnlnTExCZkNiaGV2alFsTytPYnVOT1JnaUhqeiJ9

Stripe founder John Collison and the CEO of Paystack Shola Akinlade give an update on China, India, and Nigeria. These countries are moving far faster than the US and in some aspects of payments have surpassed us.

Akinlade asked his customers what they wanted. They asked him to plaster the Paystack brand on billboards to increase customer trust in the brand! Absolutely classic story of users surprising a business and giving them valuable info resulting in a more effective next move.